Back to use cases
    Reporting · For agencies

    Client visibility brief

    Pull visibility movement, competitor signals, cited URLs, and next actions into a concise account update.

    Connect MCP

    A client visibility brief shows the client their latest AI visibility movement, competitor and citation signals, explains what changed, and returns prioritized next actions instead of a raw dashboard export.

    Copy-ready agent prompt

    Paste this into your connected AI agent to run the complete workflow.

    Claude logoClaudeSlack logoSlackSheets logoSheets

    Prompt

    Use SEOforGPT. First list my projects and ask me which client to use. Then create a client visibility brief with: visibility trend, biggest competitor signal, currently cited URLs, prompts we are losing, and the 3 actions we should take before the next client call.

    What this workflow can do for you

    Use this when you need a sharp client update before a call. Your agent can inspect the latest project data and turn current visibility, competitor, and citation signals into a narrative your client understands.

    • Summarize the latest visibility changes for one client
    • Explain which competitors are strongest in the latest report
    • Surface cited URLs and prompts that need attention
    • Turn the data into a client-ready update

    When to use this workflow

    • Before a client call when the account team needs the important changes without rebuilding a report.
    • After a visibility run when raw provider and citation data needs a clear client narrative.
    • During prospecting when an agency needs a pitch-safe assessment without promising paid-client delivery tools.

    Workflow at a glance

    01InputA selected agency pitch or active client workspace with available visibility data.
    02MCP actionsCheck access, retrieve the latest report and trends, inspect material competitor and citation changes, and create a client brief.
    03OutputA client-safe summary with evidence, priorities, next actions, and an optional entitled read-only report link.
    04Best forPre-call preparation, monthly reporting, pitch follow-up, and account reviews.
    05Important constraintShare links depend on entitlement. Content generation and CMS publishing are unavailable in pitch workspaces.

    What SEOforGPT does in this workflow

    Check account and workspace access

    get_account_status

    Confirms workspace type, feature access, and current quota before work begins.

    Retrieve the latest visibility evidence

    get_visibility_report

    Retrieves the latest summary or evidence needed for the reporting period.

    Compare visibility movement over time

    get_visibility_trends

    Shows whether visibility score and appearance rate improved or declined.

    Create an agency-ready client brief

    get_client_brief

    Creates an agency-ready brief with trend, competitor, citation, prompt, and next-action signals.

    Create a read-only report link

    create_share_link

    Creates a public read-only visibility report when the workspace is entitled to sharing.

    Run the workflow step by step

    1. 1

      Confirm the workspace

      Call get_account_status and verify whether the selected workspace is a pitch or an active client.

    2. 2

      Set the reporting period

      Choose the latest completed result and the prior period that provides a meaningful comparison.

    3. 3

      Collect the evidence

      Retrieve the report, visibility trends, current competitor signals, cited URLs, and losing prompts.

    4. 4

      Build the narrative

      Separate verified movement from interpretation and explain why each change matters to the client.

    5. 5

      Prioritize the response

      Return a small set of actions with an owner, rationale, and recommended timing.

    6. 6

      Share when permitted

      Create a read-only report link only when access allows it and the user requests one.

    Example output

    Example client visibility brief

    The workflow can return a brief in this format without inventing metrics that are not present in the project.

    • Executive summary: the most important verified movement and its likely business meaning.
    • Visibility trend: current versus prior period, with the comparison window named.
    • Competitive movement: who gained or lost and the prompts or providers behind the change.
    • Citation evidence: source domains or URLs that appeared, disappeared, or require investigation.
    • Next actions: three prioritized actions with owner, evidence, and expected follow-up.

    Tool access and limitations

    • The brief is only as current as the completed visibility data selected for the comparison.
    • A share link is created only when the account and workspace are entitled to that action.
    • Pitch workspaces support audit and reporting workflows, not content generation or CMS publishing.

    Pro tips

    • Name the comparison window so normal volatility is not presented as a trend.
    • Keep raw provider answers as evidence and translate them into client-safe conclusions separately.
    • Limit the action list to work the account team can realistically complete before the next review.

    Common mistakes

    • Treating every small score change as strategically important.
    • Mixing pitch-workspace findings with paid-client deliverables.
    • Creating a share link before confirming entitlement and the intended report.

    Questions about this workflow